The Best Four Ways Of Boosting Your Growth Rate In 2017
Looking to fine-tune your growth hacking strategies in 2017?
Whether it is lead creation and conversion or creating irresistible offers, great growth rate strategies and techniques call for usage of matching tools. We are living the digital era and getting possibly the best tools to help automate a digital marketing campaign isn’t hard after all. That is a big yes if you are looking to boost your firm’s growth rate in 2017.
Marketers will readily recommend optimization of conversion rates and work on customer acquisition techniques, which is equally welcome. But, since such an idea may take a while to be completed into fruition, you must be well armed with all the best suitable tools. We are talking about business relationships and making it well positioned to attract more customers through the following four tricks.
If you are looking to bolster your growth rate in 2017, one important factor to consider is how you will engage with your clients. You have a website of which over 80% of it is made of text, but the remaining percentage can do an amazing gig. It only needs some creativity and extraordinary levels of imagination.
Talking about extraordinary creativity, visual content ought to be on the very top of your list. Infographics, memes and emojis are the latest craze and as long as they convey the right message, see no harm using them. They will not guarantee the required levels of customer engagement on their own, and that’s why you will need to think outside the box.
First, connect with them in real time and let their views cover part of the conversation. If you would like to try it out, first start with Click Meeting for live webinars. Live interactive sessions are, by far, the best lead magnet and foster strong relationships.
Your regular engagements will be nothing without up-close and candid follow-ups. It is at this point that you stay relevant to them, perhaps via emails. Remember, a touchpoint is perfect to lead maintenance and swift conversion.
Maybe you know the amount of seriousness online customers focus brand credibility on, don’t you? It is for such a reason that industry’s major players like Hubspot, Shopify and Thirdlove’s most recent move meant at creating sanity in e-commerce space. There are some free growth courses where leaders of table-topping firms offer worthy pieces of advice and actionable strategies for entrepreneurs.
Customer-created content, according to Griffin Thall of Pura Vida Bracelets, serve to keep clients interested in you and your firm even during moments of hard choices. It means that even with a million-dollar worth of ads, wrong messages are annoying and useless. Word-of-mouth advertising works best often because the information is not biased.
Along with creating customer-oriented content, you must ensure that brand portrays your values. Manage your online reputation if you would like to realize tremendous growth rates this year.
A rule of thumb: if you can’t find the best way of creating customer-oriented content, use customer feedback to enhance your product. Furthermore, user-generated content insights can help make the best content and bolster your business. You can use Yutpo to gather reviews and show them on your landing page.
You may be engaging with them, but that isn’t simply enough. Customers visit your website and leave, meaning that it can be hard to tell what may have chased them away. Analytics and quantitative data-gathering, you might say, are solving that, but that’s not enough either.
If you are thinking surveys, think Qualaroo. The collected view and feedback will certainly help better the experience. Don’t forget to optimize your landing page for higher conversions.
You have finally engaged your buyers, created content that resonates with their behaviors and optimized your pages for the best customer experience. Customer acquisition is a tricky affair as it’s a customer journey optimization trick that ends with choosing the right landing page. It will take some time as it revolves around building trust while offering quality goods and services.
To make that possible, first, make sure that you guide the various traffic sources to their matching landing pages. Don’t even think about generalizing because the emanating confusion and unprofessionalism will hurt your business. If you can’t determine if you are presenting the right data in the correct manner, try using VWO for A/B testing.
The Parting Shots
As you work on boosting your overall growth rates in 2017, you have clearly seen the importance of using the right tools. You will save lots of resources including time and money. However, don’t forget that growth hacking is not a form of paid advertising and will not bear instant results. The good thing about it is that it is an ongoing process.